WEBSITE MIGRATION CHECKLIST
What is Website Migration?
01. Pre-Migration Preparations
Prepare the necessary tools/services
Automating various migration-related tasks can save you a great deal of time and effort.
Plan to migrate during a quiet period
Avoid losing any traffic, it’s important to make sure that if you do lose traffic, you lose it when business is already slow.
crawl your website
You need the data from your old/current website - all URLs, page titles, metadata, redirects, broken links, etc.
02. Data Transfer Tips
V. Transfer the content.
Manual vs. automated migration
Manual Data Migration
- Human capital is costly.
- As with anything that people touch, the potential for human error exists.
- For large amounts of content, manual migration is simply not feasible.
Automated Data Migration
- You won’t lose anything.
- It provides the possibility to easily map your migration entities.
- You can test the process and secure the whole process with the migration insurance.
- Additional options you may include 301 redirects, SEO URLs, metadata, attachments, etc.
03. Post-Migration Suggestions
Observe Search Console Crawl & Server Logs
Once you went live, you should closely observe the crawl stats that are now available in the Search Console. For the first 2-3 weeks, you should keep an eye for reported crawl errors from your tools and take necessary actions (such as implementing 301 redirects on all possible 404 errors).
Perform data and system optimization
No matter how thorough your preparation was, there will surely be a few things you will have to adjust after the data transfer.
Measure Website Speed
Every millisecond counts, so you need to review it closely. Every webmaster knows that fast site speed is an SEO ranking signal across devices.